Director of Business Development

Company: apply.workable.com - ATS
Location: Huntsville
Posted on: June 1, 2025

Job Description:

Under the general supervision of the Chief Executive Officer, the Director of Business Development is responsible for identifying referral sources and developing strategies to generate growth. This includes assessing market opportunities, creating specific market business plans aligned with the hospital's overall strategy, and managing their implementation and evaluation. The role also involves facilitating open communication between the hospital, physician practices, and referral sources, providing high-touch customer service, prompt issue resolution, and strategic planning activities aimed at increasing market share.
Every effort has been made to make this job description as complete as possible. However, it in no way states or implies that these are the only duties the incumbent will be required to perform. The omission of specific statements of duties does not exclude them from the position if the work is similar, related or is a logical assignment to the position.

• Performs strategic business planning and assists in developing and implementing the hospital business plan to drive service-line growth and improve quality and processes. Provides technical expertise, support, and oversight in plan development, modification, feedback, and implementation.
  
• Works with executives and leaders to establish growth strategies aligned with local strategic plans and market priorities.
  
• Supervises and oversees market research, feasibility studies, market analyses, and other relevant assessments to support decision-making.
  
• Evaluates market demographics including population trends, age, gender, race, and projections for both physicians and patients.
  
• Recommends new program initiatives and manages their implementation, tracking, and evaluation.
  
• Develops goals and timelines for physician referral growth and acts as a liaison between physicians and administration, including external stakeholders.
  
• Develops and implements marketing strategies aligned with hospital goals, overseeing advertising, social media, and content created by third-party agencies.
  
• Collaborates with local organizations for public relations and serves as a liaison for business development and marketing issues.
  
• Conducts outreach initiatives to increase referral volumes, analyzing referral data and working with leadership to prioritize growth efforts.
  
• Establishes ongoing communication with referral sources, including visits, calls, and meetings, to foster relationships and monitor outcomes.
  
• Addresses concerns promptly related to referral source satisfaction, working with leadership for service recovery and issue resolution.
  
• Promotes provider engagement through orientation, site visits, and professional events.
  
• Provides market intelligence to leadership on opportunities and competitive landscape changes.
  
• Ensures compliance with legal and confidentiality standards, maintains a safe work environment, and performs other related duties as assigned.
  
  Qualifications
  Education: Bachelor's degree required; Master's preferred.
  Experience: Minimum 5 years in healthcare marketing, business development, or related roles.
  License/Certification: None required.
  Required Skills:
  

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• Proven success in strategic planning, marketing, and communications.
  
• Ability to leverage analytics and market data to meet strategic targets.
  
• Strong understanding of healthcare trends and regulations.
  
• Excellent communication and presentation skills.
  
• Collaborative team player with strong organizational skills.
  
  Physical Demands and Working Conditions
  Frequent sitting, standing, walking, reaching; occasional lifting, carrying, bending, squatting. Visual and hearing acuity required. Inside work environment with potential exposure to chemicals and pathogens.
  Benefits include:
  
  • 
    
  • Health Care Plan (Medical, Dental & Vision)
    
  • Retirement Plan (401k, IRA)
    
  • Life Insurance (Basic, Voluntary & AD&D)
    
  • Paid Time Off
    
  • Disability Coverage
    
  • Wellness Resources
    
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Keywords: apply.workable.com - ATS, Missouri City , Director of Business Development, Executive , Huntsville, Texas